:root{
  --navy:#14213D;
  --navy2:#1F3058;
  --cream:#FBFBF8;
  --white:#FFFFFF;
  --line:#DDE2E8;
  --tint:#EEF1F5;
  --ink:#14213D;
  --muted:#4A5568;
  --soft:#6A7179;
  --orange:#E07A3F;
  --mint:#BFD8D5;
}
*{box-sizing:border-box}
html{scroll-behavior:smooth}
body{margin:0;font-family:'IBM Plex Sans',Arial,Helvetica,sans-serif;font-size:18px;line-height:1.55;color:var(--ink);background:var(--cream)}
a{color:var(--navy);text-decoration:underline;text-underline-offset:3px}
a:hover{color:var(--orange)}
h1,h2,h3,h4,p,ul,ol,table{margin:0}
h1{font-size:56px;line-height:1.08;font-weight:700;letter-spacing:-0.5px}
h2{font-size:38px;line-height:1.15;font-weight:700;letter-spacing:-0.3px}
h3{font-size:22px;line-height:1.3;font-weight:600}
.lede{font-size:22px;line-height:1.5;color:var(--muted)}
.eyebrow{font-size:14px;font-weight:600;letter-spacing:3px;text-transform:uppercase;color:var(--orange);margin-bottom:16px}
.wrap{max-width:1120px;margin:0 auto;padding:0 24px}
section{padding:88px 0}
section.tight{padding:64px 0}
.dark{background:var(--navy);color:var(--cream)}
.dark h1,.dark h2,.dark h3{color:var(--cream)}
.dark .lede,.dark p.muted{color:var(--mint)}
.dark a{color:var(--cream)}
.accent{background:var(--orange);color:var(--navy)}
.accent .eyebrow{color:var(--navy)}
p.muted{color:var(--muted)}
.stack>*+*{margin-top:20px}
.stack-lg>*+*{margin-top:40px}

/* nav */
.nav{position:sticky;top:0;z-index:10;background:rgba(251,251,248,.94);border-bottom:1px solid var(--line);backdrop-filter:blur(6px)}
.nav .wrap{display:flex;align-items:center;justify-content:space-between;height:68px}
.brand{font-weight:700;font-size:20px;text-decoration:none;color:var(--navy)}
.brand span{color:var(--orange)}
.nav ul{list-style:none;display:flex;gap:28px;padding:0}
.nav ul a{text-decoration:none;font-size:16px;color:var(--muted)}
.nav ul a:hover{color:var(--navy)}
.btn{display:inline-block;background:var(--orange);color:var(--navy);font-weight:600;text-decoration:none;padding:14px 24px;border-radius:10px;border:0;font-size:17px;cursor:pointer}
.btn:hover{background:#C96A33;color:var(--navy)}
.btn.ghost{background:transparent;border:1px solid var(--line);color:var(--navy)}
.dark .btn.ghost{border-color:#3A4A6E;color:var(--cream)}

/* hero */
.hero{padding:112px 0 96px}
.hero .wrap{display:grid;grid-template-columns:1.2fr .8fr;gap:64px;align-items:center}
.hero-card{background:var(--navy2);border-radius:16px;padding:28px}
.hero-card .q{font-size:17px;padding:14px 18px;border-radius:10px;background:#2A3C66;color:var(--cream);margin-bottom:12px}
.hero-card .a{font-size:16px;color:var(--mint);border-top:1px solid #3A4A6E;padding-top:14px;margin-top:6px}
.hero-card .a b{color:var(--cream)}

/* grids and cards */
.grid3{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.grid2{display:grid;grid-template-columns:repeat(2,1fr);gap:24px}
.card{background:var(--white);border:1px solid var(--line);border-radius:14px;padding:28px}
.card h3{margin-bottom:10px}
.card p{color:var(--muted)}
.dark .card{background:var(--navy2);border-color:#2E3F66}
.dark .card p{color:var(--mint)}
.navycard{background:var(--navy);color:var(--cream);border-radius:14px;padding:28px}
.navycard h3{color:var(--cream)}
.navycard p{color:var(--mint)}

/* stats */
.stat .num{font-size:72px;font-weight:700;line-height:1;color:var(--navy);border-top:4px solid var(--orange);padding-top:20px}
.stat p{margin-top:12px}
.stat .src{font-size:14px;color:var(--soft);margin-top:8px}

/* loss review rows */
.rows{display:grid;grid-template-columns:1fr 40px 1.3fr 40px 1.3fr;gap:16px;align-items:center}
.rows .hd{font-size:14px;font-weight:600;color:var(--soft);text-transform:uppercase;letter-spacing:2px}
.rows .w{background:var(--tint);border-radius:10px;padding:18px 20px;font-style:italic}
.rows .t{background:var(--white);border:1px solid var(--line);border-radius:10px;padding:18px 20px}
.rows .d{background:var(--navy);color:var(--cream);border-radius:10px;padding:18px 20px;font-weight:600}
.rows .ar{text-align:center;color:var(--orange);font-size:26px;font-weight:700}

/* plan */
.plan{display:grid;grid-template-columns:.9fr 1.1fr;gap:32px;align-items:start}
.plan .learning{background:var(--cream);color:var(--ink);border-radius:14px;padding:28px}
.plan .learning .eyebrow{margin-bottom:10px}
.plan .step{background:var(--navy2);border-radius:12px;padding:20px 24px;margin-bottom:14px}
.plan .step .meta{font-size:15px;color:var(--mint);margin-top:8px}

/* steps */
.steps{counter-reset:s;display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.steps .card{position:relative;padding-top:72px}
.steps .card::before{counter-increment:s;content:counter(s);position:absolute;top:22px;left:28px;font-size:40px;font-weight:700;color:var(--orange);line-height:1}

/* table */
table{width:100%;border-collapse:collapse;background:var(--white);border:1px solid var(--line);border-radius:12px;overflow:hidden}
th,td{text-align:left;padding:14px 18px;border-bottom:1px solid var(--line);vertical-align:top}
th{background:var(--tint);font-weight:600}
tr:last-child td{border-bottom:0}

ul.clean{list-style:none;padding:0}
ul.clean li{padding:10px 0 10px 28px;position:relative}
ul.clean li::before{content:"";position:absolute;left:0;top:19px;width:12px;height:12px;border-radius:50%;background:var(--orange)}
.dark ul.clean li{color:var(--mint)}

.price{display:flex;gap:28px;align-items:center;background:var(--navy);color:var(--cream);border-radius:14px;padding:28px 32px}
.price .n{font-size:40px;font-weight:700;color:var(--orange);white-space:nowrap}
.price p{color:var(--mint)}

/* form */
form{display:grid;grid-template-columns:1fr 1fr;gap:16px;max-width:760px}
form .full{grid-column:1/-1}
label{display:block;font-size:14px;font-weight:600;margin-bottom:6px;color:var(--mint)}
input,textarea{width:100%;padding:12px 14px;border-radius:8px;border:1px solid #3A4A6E;background:var(--navy2);color:var(--cream);font-family:inherit;font-size:16px}
textarea{min-height:120px}
.hp{position:absolute;left:-9999px}

footer{padding:40px 0;border-top:1px solid var(--line);color:var(--soft);font-size:15px}
footer .wrap{display:flex;justify-content:space-between;flex-wrap:wrap;gap:12px}
footer a{color:var(--soft)}

@media (max-width:900px){
  h1{font-size:40px}h2{font-size:30px}.lede{font-size:19px}
  .hero{padding:72px 0}
  .hero .wrap,.grid3,.grid2,.plan,.steps,form{grid-template-columns:1fr}
  .rows{grid-template-columns:1fr}
  .rows .ar{display:none}
  .rows .hd{display:none}
  .rows .w::before{content:"What gets written: ";font-style:normal;font-weight:600}
  .rows .t::before{content:"What the team told us in confidence: ";font-weight:600}
  .rows .d::before{content:"What to do next time: "}
  .nav ul{display:none}
  .price{flex-direction:column;align-items:flex-start}
  section{padding:64px 0}
}

/* ===== Motion (v2.0.0) ===== */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s cubic-bezier(.2,.7,.2,1),transform .7s cubic-bezier(.2,.7,.2,1)}
.reveal.in{opacity:1;transform:none}

/* hero background: slow moving gradient and a drifting grid */
.hero{position:relative;overflow:hidden;background:linear-gradient(120deg,#14213D 0%,#1A2B4F 45%,#14213D 100%);background-size:200% 200%;animation:heroShift 14s ease-in-out infinite}
.hero::before{content:"";position:absolute;inset:0;background-image:linear-gradient(rgba(255,255,255,.045) 1px,transparent 1px),linear-gradient(90deg,rgba(255,255,255,.045) 1px,transparent 1px);background-size:64px 64px;animation:gridDrift 40s linear infinite;pointer-events:none}
.hero::after{content:"";position:absolute;width:720px;height:720px;right:-200px;top:-260px;border-radius:50%;background:radial-gradient(circle,rgba(224,122,63,.28),transparent 62%);animation:glow 9s ease-in-out infinite alternate;pointer-events:none}
.hero .wrap{position:relative;z-index:1}
@keyframes heroShift{0%{background-position:0% 50%}50%{background-position:100% 50%}100%{background-position:0% 50%}}
@keyframes gridDrift{from{background-position:0 0,0 0}to{background-position:64px 64px,64px 64px}}
@keyframes glow{from{transform:translate(0,0) scale(1);opacity:.8}to{transform:translate(-60px,40px) scale(1.15);opacity:1}}

/* hero headline: words rise in sequence */
.hero h1{animation:rise .9s cubic-bezier(.2,.7,.2,1) both}
.hero .lede{animation:rise .9s .15s cubic-bezier(.2,.7,.2,1) both}
.hero p:has(.btn){animation:rise .9s .3s cubic-bezier(.2,.7,.2,1) both}
.hero-card{animation:rise 1s .35s cubic-bezier(.2,.7,.2,1) both;box-shadow:0 30px 60px rgba(0,0,0,.35)}
@keyframes rise{from{opacity:0;transform:translateY(28px)}to{opacity:1;transform:none}}

/* typing questions */
.hero-card .q{min-height:54px;transition:background .3s}
.hero-card .q.active{background:#34487A}
.hero-card .q.active::after{content:"";display:inline-block;width:2px;height:1em;background:var(--orange);margin-left:3px;vertical-align:-2px;animation:blink .8s steps(1) infinite}
@keyframes blink{50%{opacity:0}}
.hero-card .a{transition:opacity .6s,transform .6s}
.hero-card .a.hidden-answer{opacity:0;transform:translateY(8px)}

/* buttons */
.btn{position:relative;overflow:hidden;transition:transform .2s,box-shadow .2s,background .2s}
.btn:hover{transform:translateY(-2px);box-shadow:0 10px 24px rgba(224,122,63,.35)}
.btn::after{content:"";position:absolute;top:0;left:-120%;width:60%;height:100%;background:linear-gradient(110deg,transparent,rgba(255,255,255,.35),transparent);transform:skewX(-20deg)}
.btn:hover::after{animation:shine .9s ease}
@keyframes shine{to{left:160%}}
.btn.sent{background:var(--mint)}

/* cards */
.card,.navycard,.hero-card{transition:transform .35s cubic-bezier(.2,.7,.2,1),box-shadow .35s,border-color .35s;will-change:transform}
.card:hover{box-shadow:0 18px 40px rgba(20,33,61,.12);border-color:#C9D1DB}
.navycard:hover{box-shadow:0 18px 40px rgba(20,33,61,.3)}
.card h3,.navycard h3{position:relative;display:inline-block}
.card h3::after,.navycard h3::after{content:"";position:absolute;left:0;bottom:-6px;height:3px;width:0;background:var(--orange);transition:width .4s cubic-bezier(.2,.7,.2,1)}
.card:hover h3::after,.navycard:hover h3::after{width:48px}

/* eyebrow underline draws in */
.eyebrow{position:relative;display:inline-block;padding-left:0}
.reveal.in .eyebrow::before,.hero .eyebrow::before{content:"";display:inline-block;width:28px;height:2px;background:var(--orange);vertical-align:middle;margin-right:12px;animation:grow .6s cubic-bezier(.2,.7,.2,1) both}
@keyframes grow{from{width:0;margin-right:0}to{width:28px;margin-right:12px}}

/* stats */
.stat .num{display:inline-block;transition:transform .3s}
.stat:hover .num{transform:scale(1.04);color:var(--orange)}
.stat .num{border-top-width:4px;background:linear-gradient(90deg,var(--orange) 0 0) no-repeat top left/0 4px,linear-gradient(var(--line) 0 0) no-repeat top left/100% 4px;border-top:0;padding-top:20px}
.reveal.in .num{animation:statLine 1s .2s cubic-bezier(.2,.7,.2,1) both}
@keyframes statLine{to{background-size:100% 4px,100% 4px}}

/* loss review arrows */
.pulse-arrow{display:inline-block;transition:transform .3s}
.reveal.in.pulse-arrow{animation:nudge 1.2s .4s ease 2}
@keyframes nudge{0%,100%{transform:translateX(0)}50%{transform:translateX(8px)}}
.rows .d{transition:transform .3s,box-shadow .3s}
.rows .d:hover{transform:translateX(4px);box-shadow:0 12px 28px rgba(20,33,61,.25)}

/* plan steps slide in from the right */
.plan .step{transform:translateX(24px)}
.plan .step.in{transform:none}
.plan .step{transition:opacity .7s,transform .7s cubic-bezier(.2,.7,.2,1),background .3s}
.plan .step:hover{background:#2A3C66}
.plan .step .meta{border-left:2px solid var(--orange);padding-left:10px}

/* process steps: drawn progress line and numbers that pop */
.steps-line{height:3px;background:var(--line);margin:0 0 -3px;position:relative;overflow:hidden;border-radius:2px}
.steps-line::after{content:"";position:absolute;left:0;top:0;height:100%;width:0;background:var(--orange);transition:width 1.6s cubic-bezier(.2,.7,.2,1)}
.steps-line.draw::after{width:100%}
.steps .card::before{transition:transform .4s cubic-bezier(.3,1.4,.4,1),color .3s}
.steps .card:hover::before{transform:scale(1.2);color:var(--navy)}

/* accent band: slow diagonal stripe */
.accent{position:relative;overflow:hidden}
.accent::before{content:"";position:absolute;inset:-50%;background:repeating-linear-gradient(135deg,rgba(255,255,255,.06) 0 18px,transparent 18px 36px);animation:stripes 24s linear infinite;pointer-events:none}
.accent .wrap{position:relative}
@keyframes stripes{to{transform:translateX(72px)}}

/* table rows */
tr{transition:background .25s}
tbody tr:hover td,table tr:hover td{background:var(--tint)}

/* price sweep */
.sweep{position:relative;overflow:hidden}
.sweep.in::after{content:"";position:absolute;top:0;left:-40%;width:40%;height:100%;background:linear-gradient(110deg,transparent,rgba(255,255,255,.12),transparent);transform:skewX(-20deg);animation:sweep 1.4s .5s ease both}
@keyframes sweep{to{left:140%}}

/* nav */
.nav{transition:box-shadow .3s,background .3s}
.nav.scrolled{box-shadow:0 6px 24px rgba(20,33,61,.08)}
.nav.scrolled .wrap{height:60px;transition:height .3s}
.nav ul a{position:relative;transition:color .25s}
.nav ul a::after{content:"";position:absolute;left:0;bottom:-6px;height:2px;width:0;background:var(--orange);transition:width .3s}
.nav ul a:hover::after,.nav ul a.current::after{width:100%}
.nav ul a.current{color:var(--navy)}
.brand span{display:inline-block;transition:transform .3s}
.brand:hover span{transform:translateY(-2px)}

/* reading progress */
.progress{position:fixed;top:0;left:0;height:3px;width:100%;background:var(--orange);transform-origin:left;transform:scaleX(0);z-index:20;transition:transform .1s linear}

/* form fields */
input,textarea{transition:border-color .25s,box-shadow .25s,transform .25s}
input:focus,textarea:focus{outline:0;border-color:var(--orange);box-shadow:0 0 0 4px rgba(224,122,63,.2)}

/* footer link underline */
footer a{transition:color .25s}

@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important}
  .reveal{opacity:1;transform:none}
  .hero-card .a.hidden-answer{opacity:1;transform:none}
}

/* ===== Forms and contact lightbox (v2.1.0) ===== */
.form-error{color:#FFB4A0;font-size:15px;margin-top:10px;min-height:1em}
.form-success{text-align:center;padding:24px 0 8px}
.form-success h3{color:var(--cream);margin-top:14px}
.form-success p{color:var(--mint);margin-top:6px}
.check{width:72px;height:72px;margin:0 auto}
.check svg{width:72px;height:72px}
.check circle{fill:none;stroke:var(--orange);stroke-width:3;stroke-dasharray:160;stroke-dashoffset:160;animation:drawCircle .6s ease forwards}
.check path{fill:none;stroke:var(--orange);stroke-width:4;stroke-linecap:round;stroke-linejoin:round;stroke-dasharray:40;stroke-dashoffset:40;animation:drawCheck .4s .5s ease forwards}
@keyframes drawCircle{to{stroke-dashoffset:0}}
@keyframes drawCheck{to{stroke-dashoffset:0}}
.btn[disabled]{opacity:.7;cursor:wait}

.modal{position:fixed;inset:0;z-index:50;display:flex;align-items:center;justify-content:center;padding:24px}
.modal[hidden]{display:none}
.modal-backdrop{position:absolute;inset:0;background:rgba(20,33,61,.7);backdrop-filter:blur(4px);animation:fadeIn .25s ease}
.modal-card{position:relative;background:var(--navy);color:var(--cream);border-radius:16px;padding:36px;width:100%;max-width:560px;box-shadow:0 30px 80px rgba(0,0,0,.45);animation:popIn .35s cubic-bezier(.2,.9,.3,1.2)}
.modal-card h2{color:var(--cream)}
.modal-card form{grid-template-columns:1fr}
.modal-close{position:absolute;top:12px;right:14px;background:transparent;border:0;color:var(--mint);font-size:30px;line-height:1;cursor:pointer}
.modal-close:hover{color:var(--orange)}
@keyframes fadeIn{from{opacity:0}to{opacity:1}}
@keyframes popIn{from{opacity:0;transform:translateY(16px) scale(.97)}to{opacity:1;transform:none}}
body.modal-open{overflow:hidden}